Best Case Promotion:
Studeez focuses on diversity in its promotion!
In our Promotion Best Case, we show you how we have staged the product of our client Studeez in a targeted manner through promotional campaigns at universities throughout Germany. This shows very clearly how diverse promotion can be implemented and how the measures can be tailored to the needs of your product or service.
Studeez is an innovative learning platform with an integrated AI tutor, which solves complex formulas, tables and text tasks in written and pictorial form within seconds in a simple and uncomplicated way and explains them in an understandable way. In addition to this feature, Studeez offers a number of other advantages for students’ targeted exam preparation.
To effectively reach the target group of students, we promoted Studeez at universities in Germany selected by the client. Our promotions included the distribution of free, high-quality barista coffee and delicious cake pops branded with the company logo. In addition, flyers with information about the app and a download link were distributed to enable a quick download of the app. The free treats were particularly popular with the students and were appreciated as a welcome change from the stress of exams.
Another highlight of our promotion were the creative bike caps that we attached to a total of 2,000 students’ bicycles. These saddle covers, designed in collaboration with our graphics department, attracted the attention of the young target group with the provocative slogan “You’ve never sat on more specialist knowledge!”. A QR code for downloading the app and the company logo made it easy for interested parties to find out more about Studeez.
Our promotions were a complete success! This is not only our opinion, but also that of our customer. Studeez recorded strong growth in user numbers at their target universities after the campaigns. The mix of different forms of promotion and the exam-supporting functionality of the learning platform left a lasting impression among the students.
Information about the campaign
Date: 23. – 25.04.2024
Place: Düsseldorf, Cologne, Berlin, Darmstadt, Frankfurt
Description:
Distribution of coffee, cake pops, flyers and bike caps to promote their learning platform for students.
Aim of the campaign:
Generate as many new users as possible at the relevant target universities.
About Studeez:
Studeez is a learning platform with an AI tutor that can solve formulas, tables and text problems and explain the solution. Index cards, quizzes, tutors and explanatory videos also make exam preparation easier.
In addition, the platform offers a job market where students can find a suitable job.
Would you like to find out more about the possibilities of promotion? Then simply contact us and we will get back to you as soon as possible.